From the Court to the Boardroom: Why the Athlete Mindset Matters in Business
Recently the advisor of MCSC Group Martina Bestagno attended the event organized by our partners repeople-network. She shared her insights about this experience.
Martina Bestagno is a sports professional with over 20 years of experience in elite basketball across Italy and Europe. Alongside her athletic career, she has built strong expertise in sport marketing and sports management, specializing in athlete branding, communication, and athlete development. She has collaborated with top-tier clubs and international sports organizations, also contributing as a mentor and workshop creator in media training and dual-career development.
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